2005 Survey of California Home Sellers

The 2005 Survey of California Home Sellers is available from the California Association of REALTORS. This survey establishes the growing use of the Internet during the home selling process. Here are a couple of key facts from that survey:

• 57 percent of home sellers use the Internet
• Sellers used the Internet mainly to research comparable prices, get current information on the neighborhood, and to find an agent.
• Sellers primarily selected their agent because he/she was the best prepared (31 percent) or most qualified (30 percent), or offered the lowest commission (27 percent). The seller expected the agent to work most aggressively on their behalf, or because they appeared to be most responsive.
• 97 percent of all sellers used an agent to assist them in the home selling process.