How quickly do visitors judge a website?

There is a report published by www.nature.com stating that website visitors "judge" a website in just 1/20th of a second. The study clearly shows that the brain can make flash judgements almost as fast as the eye can take in the information. This judgement includes a quick decision on the quality of a website.

WebCubic has always said the a website's image is important. This study explains why.

Read the article at http://www.nature.com/news/2006/060109/full/060109-13.html